3 Ways to Boost Your Home’s Screen Appeal

If you've decided to sell your house, one of the best ways to make it stand out from other real estate listings is by uploading photos and videos. The more attractive a property looks in digital photos and videos, the more enticing it’ll be to prospective buyers! This is known as the property’s screen appeal. But how do you go about increasing the screen appeal of your home?

Houses in a neighborhood


Here are 3 ways to boost your home’s screen appeal.

1. Spruce Up the Interior

Imagine viewing photos of real estate listings in which every room looks cluttered. We wouldn’t be surprised if you clicked away immediately!

No matter how good your home’s curb appeal is, it’ll fail to attract buyers if the interior isn’t tidy. Therefore, it’s vital to spruce up each room before you take photos and videos.

We recommend thoroughly cleaning each room and removing as much clutter as possible. It’s also worth consulting an interior decorator to re-arrange your furniture in a way that maximizes aesthetic appeal.

2. Create a Video Tour

Picture this. You’ve decided to sell your house, so you create a property listing and upload stunning photos showing off your home. But a few weeks pass and not a single buyer attends an inspection! What do you do?

Unfortunately, photos aren’t enough to make your property stand out from other real estate listings. If you truly want to increase your home’s screen appeal, consider creating a virtual tour. Studies show that virtual tours boost home prices by at least 2%!

We recommend hiring a professional videographer to create a gorgeous, cinematic video of your home. It’s also worth narrating it using persuasive language and adding subtitles to maximize the video’s viewability.

3. Take Test Photos & Videos

Did you know it’s been scientifically proven that people don’t look the same in photos as they do in real life? The same concept applies to homes!

A set of couches next to a table in a living room


There are a ton of factors, like lighting and camera angles, that affect how something looks in photos and videos. Therefore, we recommend taking test photos and videos before deciding on the best ones to upload with your listing.


Screen appeal is just one of the factors that affect how much your home will sell for on the market. If you’re looking for additional resources to help you get the best deal for your home, it’s time to reach out to expert realty services.

Phillip Fehler Realtor Northgroup Real Estate is a local real estate agent in Fayettevillethat offers a ton of resources for sellers, including a free home evaluation service and a detailed seller’s guide. They also publish regular real estate listings and providecommunity guides on numerous towns across North Carolina.

If you’re ready to hire one of the best residential real estate services in Fayetteville to help sell your house, contact them today!

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